Coca-Cola & Mcdonald's
Brand Partnership Campaign
Coca-Cola and McDonald's have shared a dynamic partnership since 1955, with McDonald's standing as Coke's largest restaurant customer. Their relationship is both iconic and deeply integrated.
I contributed to a campaign designed for both internal and external audiences. Externally, it engaged McDonald's customers through in-store point-of-sale displays, while internally, it served as a strategic communication tool for Coca-Cola teams to collaborate effectively with their McDonald's counterparts.
